FOR THE ACADEMY OF COUNTRY MUSIC'S 50TH ANNIVERSARY
A series of commercials produced by The Richards Group that aired during the prime time ACM 50th Awards Show broadcast. (Granted, they're short. But how often am I gonna have a Sam Elliott VO?)
The website below was one of several other pieces I helped develop for Ram's Guinness Record-breaking "Ram Truck Round-Up" on the same weekend.