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HATCHTREE
Copywriting • Brand Positioning • Assorted Tomfoolery
![](https://static.wixstatic.com/media/a12847_0a2dc49de630461f8cbd99c68846f18d~mv2_d_5110_2874_s_4_2.jpg/v1/crop/x_8,y_0,w_5085,h_2874/fill/w_600,h_339,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/a12847_0a2dc49de630461f8cbd99c68846f18d~mv2_d_5110_2874_s_4_2.jpg)
GROUNDSWELL EXPERIENTIAL
Naming, Logo Design, Brand Positioning
This is the kind of project that doesn’t come along too often; to help create an agency’s identity from the ground up.
In this case, I developed everything from the name, (meant to capture the growing impact that experiential marketing creates), to the logo, tagline, ("Ideas That Move"), credentials deck and more.
![](https://static.wixstatic.com/media/a12847_d9c646f5dd7e43b4844c31f310d4dc4f~mv2_d_8000_4500_s_4_2.jpg/v1/fill/w_600,h_339,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/a12847_d9c646f5dd7e43b4844c31f310d4dc4f~mv2_d_8000_4500_s_4_2.jpg)
![](https://static.wixstatic.com/media/a12847_f09f1a949a5a4710b4d75bb42012470d~mv2_d_8000_4500_s_4_2.jpg/v1/fill/w_600,h_339,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/a12847_f09f1a949a5a4710b4d75bb42012470d~mv2_d_8000_4500_s_4_2.jpg)
![](https://static.wixstatic.com/media/a12847_1b9ca02a05e3459ebbe30c245debbea5~mv2_d_2400_1350_s_2.jpg/v1/fill/w_600,h_338,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/a12847_1b9ca02a05e3459ebbe30c245debbea5~mv2_d_2400_1350_s_2.jpg)
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